Tweed Regional Museum

A unique museum deserves a unique brand

The Tweed Regional Museum is a fundamental part of the preservation of history and heritage in the region. Its amazing collection comprises over 40,000 images, 18,000 objects and more than 300 oral history interviews.

The museum needed a brand identity that would set it apart from other cultural organisations within council.

The visual communication system highlights the word “MUSEUM” as a physical and virtual space where an array of activities are possible.

Scope of work:
Brand Identity, brand guidelines, collateral materials, signage design.

*Project developed at Entica Design Strategy.

Stationery design.

Brochure cover concept design.

Text and graphic elements work together to create identity.

Poster concept design.

The “M” device can work on it’s own.

Brand Standards booklet.